IT digital Illusions

My Status — a next-generation social platform that unites communication, creativity, and entertainment, designed for users who value freedom of expression and data security.

Pre-Seed (Startup, MVP in progress)

The Central Asian digital market is rapidly growing, with millions of active social media users — but no strong local social network yet exists.
Kazakhstan alone has over 12 million active internet users, most of whom spend hours daily on foreign platforms like Instagram and TikTok.

“My Status” aims to capture this untapped market by offering a locally developed, globally competitive platform, focused on trust, creativity, and user security.
With scalability built into the product’s core, the platform is designed to expand beyond Kazakhstan — to the CIS region and international markets within the next few years.

The combination of regional identity, modern design, and monetization opportunities for creators gives “My Status” a unique competitive edge and long-term potential for exponential growth.Kazakhstan (Phase 1), with scalability to Central Asia and global markets.

Most social platforms today are either overloaded, lack privacy, or feel too generic.
In Kazakhstan and Central Asia, there’s still no locally developed social network that combines global-level features with strong data protection, cultural relevance, and creator-friendly tools.
This creates a huge opportunity to build the first regional social media platform designed for users who want both freedom of expression and safety.

“My Status” is a next-generation social platform that merges communication, blogging, and entertainment.
Users can post short videos, share thoughts and music, and connect with others — all within a secure, beautifully designed environment.
The platform also offers monetization options for creators and an ad-based business model for long-term scalability.
Our approach focuses on combining the engagement of TikTok and the community feel of Instagram, while solving the key issue — user privacy and trust.

The global social media landscape is dominated by large platforms such as Instagram, TikTok, X (Twitter), and Snapchat.
However, none of these platforms are locally developed or tailored to the Kazakhstani and Central Asian audience, which still lacks a social network that reflects local culture, language preferences, and regional user needs.

“My Status” aims to bridge this gap by offering:
• A local-first social experience built with a global vision.
• A safer and more private alternative to existing networks.
• Monetization tools that empower local creators and influencers.
• Simple and elegant design, focused on real communication — not algorithms.

Our main competitive advantage lies in combining the creative energy of global platforms with the authenticity and protection users expect from a trusted local product.

Unique user protection system, clean and aesthetic design, and a focus on combining features of popular networks like Instagram and TikTok — but with a local identity and improved security.

Advertising, premium features for users, and creator monetization.Additional income from partnerships and content promotion tools.

Business Model

“My Status” follows a hybrid monetization model combining advertising, premium features, and creator revenue sharing.
Key revenue streams include:
• Advertising: brand placements and in-feed promotions tailored to user interests.
• Premium features: exclusive tools, profile customization, and advanced analytics for creators.
• Content monetization: creators can earn directly from audience engagement, encouraging higher activity and loyalty.
• Partnership integrations: collaboration with entertainment, education, and e-commerce brands.

This model ensures long-term scalability and diverse revenue flow as the platform grows.

Sales Channels

Our user acquisition and growth strategy focuses on:
• App stores (iOS & Android) with optimized listings and early marketing campaigns.
• Influencer and content marketing — collaboration with local creators to build initial traction.
• Social media and PR campaigns to highlight the platform’s mission and identity.
• Referral programs and reward-based engagement for early adopters.

The first stage targets Kazakhstan, followed by regional expansion to Central Asia and beyond.

Key Metrics

To measure performance and investor returns, we track:
• User Growth Rate (MAU/DAU)
• Average Session Duration
• Creator Monetization Participation Rate
• User Retention & Churn Rate
• Revenue per Active User (ARPU)
• Marketing ROI & Organic Growth Ratio

Our goal within the first 2 years after launch:
• Reach 1 million registered users,
• Maintain >50% monthly retention,
• Achieve steady ad revenue growth through creator-driven engagement.

We are seeking an investment of $1,000,000 to ensure full-cycle development and successful launch of “My Status.”
Funds will be allocated strategically across key areas of growth and infrastructure:
• App development & backend infrastructure — 40%
(Design, programming, server systems, and security features)
• Marketing & user acquisition — 25%
(Influencer campaigns, advertising, and initial PR strategy)
• Team expansion & operations — 20%
(Hiring developers, designers, and marketing specialists)
• Legal, licensing & administration — 5%
(Compliance, copyright protection, and operational costs)
• Reserve for scaling and new features — 10%
(Future updates, international adaptation, and innovations)

This investment will provide the foundation for building a scalable, secure, and engaging platform capable of entering both local and global markets within 2–3 years.

Equity share and participation terms are open for discussion during negotiations.

As with any early-stage startup, “My Status” faces several key challenges:
• Market competition: large global players have strong brand recognition and marketing budgets.
• User acquisition: reaching a critical mass of active users requires strong marketing and influencer engagement.
• Technical scalability: ensuring performance and data protection as user numbers grow.
• Funding and timing: balancing development speed with quality and financial efficiency.

However, our team’s strategic approach, clear market focus, and commitment to product quality minimize these risks.
With proper funding and partnerships, “My Status” is positioned to enter the market confidently and grow sustainably.