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Retail Analytica

A Hybrid Self-Adjusting Customer Interaction Assessment Tool

Казахстан, город Алматы
Отрасль: Искусственный интеллект
Стадия проекта: Есть идея или наработки

Дата последнего изменения: 15.11.2020
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Идея

An automated hybrid customer interactions analyzer. This automated system learns from humans, whenever the comprehension level is below a certain value.

We have proven traction. The product has been raising sales of our key customers by 20%.

The system validates customer interactions, be it shop personnel persuading customers to buy a certain product, or promoters. The best scenario to increase sales is customer activation. By the way, 30% of promoters quit after the system starts listening and analyzing their activity (because promoters tend to cheat).

Текущее состояние

400 000 USD revenue with 2 large FMCG in 30 months

Рынок

B2B

60M USD annually in Europe in a 2% pessimistic scenario. This is not hard to calculate, pending an average company check and a number of target businesses (from FMCG to banks and insurance).

Проблема или Возможность

Incremental Sales and Churn. On the one hand, due to improper instruction at the last mile in retail companies undersell. On the other hand customer churn also drops sales. So, on the one hand we allow to directly affect sales by monitoring bonus programs, on the other hand we allow improving retail interactions quality.

Решение (Продукт или Услуга)

We analyze customer interactions and validate dialogues. Each company has its own goals and scenarios. Some companies follow interactions and their quality as well as related opportunities, others - hold bonus programs for sellers and need to validate each interaction and sale. Some companies use checklists, others -keywords or even transcribe with us and get analysis from us. The system is hybrid - it is a combination of humans and the machine / learning engine.

Конкуренты

Verint, Speech Analytics -they are rathe partners, as they do not target retail - they produce tools to rather monitor calls, and even though they are able to become serious competitors if decide to target retail, we act in parallel, not similar markets. And we use this time to become as smart and as self-adjusting (AI-wise), as possible.

Преимущества или дифференциаторы

A hybrid listener in retail. Normally companies analyzing speech listen to call centers, PBX, SN. In our case we are targeting retail. The self-learning system is soon to learn to generate marketing reports independently. The self-learning system sends unclear pieces to humans, humans correct it and send it back to the system. The system learns and avoids people's help in the future. In noisy environments and in areas with multiple dialects an artificial intelligence is a must.

Финансы

ACQ (customer acquisition cost)=1K USD
LTV (lifetime value per 1 customer)=100K USD

Бизнес-модель

Freemium, PAYG (pay per contact). Could also be a one-time sale under license.

Целевое назначение инвестиций

Product technical boost

Предложение инвестору

250K for 15% equity

Команда или Руководство

Риски

GDPR, but that is solvable by many tools similar to PCI DSS (masking, encryption, impersonalization).

Прохождение Инкубационных/Акселерационных программ

A Quest Ventures portfolio company (50K USD raised)

Изобретение/Патент

Smart Shelves - but this is a different product
For smart retail audition we have filed an IP application
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Идея
Текущее состояние
Рынок
Проблема или Возможность
Решение (Продукт или Услуга)
Конкуренты
Преимущества или дифференциаторы
Финансы
Инвестировано в прошлых раундах, $
Бизнес-модель
Целевое назначение инвестиций
Предложение инвестору
Команда или Руководство
Менторы-советчики
Лид-инвестор
Риски
Прохождение Инкубационных/Акселерационных программ
Победы в Конкурсах и другие награды
Изобретение/Патент
Фотографии
Видео о продукте
Презентация