provision of services for photographing fields using a multispectral drone, conducting field analysis. Processing fields using drones
carried out a search and selection of the necessary equipment for work, drones for monitoring and spraying. the analysis of the agricultural market in Kazakhstan in the field of agricultural processing of fields was carried out.
potential clients are all agricultural enterprises and farmers in Kazakhstan
Problem or Opportunity
the cultivated area in the northern region of Kazakhstan alone is more than 20 million hectares. Large potential market for the introduction of innovative farming methods, including the use of drones. Agricultural drone market in Kazakhstan is undeveloped. for example, this service is developing well in Ukraine and Russia. the cost-effectiveness of the drone spraying service is to save up to 80% of plant protection costs. with the help of traditional processing of agricultural machinery fields, a large amount of fertilizer and water is consumed, and up to 10% of crops are destroyed due to the wheels of agricultural machinery
a competitor in the Akmola region, Navistar, the volume of contracts concluded is 250,000 hectares for 2021. The total sown area of Akmola region - 4.7 million hectares
Advantages or differentiators
competitors only carry out multispectral analysis of fields, no company conducts field processing using drones. the advantage of this method of processing fields is the small amount of chemicals and water.
income from multispectral field analysis and field spraying services. the cost of services depends on the number of processed fields
Interest rate, %
conducting advertising campaigns on the Internet, social networks, on local television, participation in agricultural exhibitions. direct negotiations with farmers
Solution (product or service)
monitoring of fields using a drone with a multispectral camera, analysis by the NDVI index, identification of problem areas. further, after the analysis, spraying problem areas of the fields using drones-sprayers